Member-only storyGoing viral online — The secret to creating contagious contentPhilipp Stelzel - Digital Creator·Follow5 min read·Mar 2, 2022--SharePexelsIn the early 2010s, K-pop was a geeky pop niche known only to a few nerds outside of Korea. Then came Psy’s “Gangnam Style” which became the first video ever to reach more than one billion viewers on YouTube